The integration of people with disabilities in everyday working life has become increasingly important. Among other things, by the pressure of the policy to relieve social security. For people with disabilities, participation in working life is an important prerequisite for an equal life in society.
For them, work is considered proof of wholeness and efficiency. But not only people with disabilities benefit from employment. Companies may also get benefits for employing people with disabilities.
Diversity management as a basis
The diversity management approach serves as the basis for the benefit considerations for companies. Dealing with diversity in organizations is referred to as Diversity Management. It uses and promotes the diversity of personnel to reduce and absorb negative aspects. The concept of Diversity Management is based on using the diversity of employees in a targeted manner, thus reconciling economic interests and social tasks.
The economic benefit for companies
Employment of people with disabilities through a lived diversity policy opens up a variety of opportunities for companies. The key is that companies focus on the strengths and capabilities of disabled employees. So operate so-called Ability Management. In the following, important entrepreneurial topics are listed that have a decisive influence on the company’s success.
Increased productivity and lower turnover guaranteed
People with disabilities who meet the job specification and have a barrier-free working environment do not have limited capabilities. On the contrary, disabled employees can, under favorable conditions, demonstrate an extraordinarily high level of commitment and an above-average willingness to perform.
Disabled employees are aware of the difficult job search and often try to compensate for their deficits through benefits. Due to the many hurdles and limits in everyday life, disabled people want to prove themselves in their work. Therefore they bring much greater loyalty to the company and are eager to get involved.
Another important by-product of this special loyalty of employees with disabilities is lower staff turnover costs. Disabled employees are loyal to the company for longer and therefore cause lower staff costs.
Profit through creative thinking patterns
People with disabilities are constantly confronted with challenges in everyday life. They are used to looking for solutions that require flexibility, creativity, and openness. The whole company benefits from this creative pattern of thinking and acting. Rethinking the problem-solving process that disabled employees bring with them leads to more creative solutions.
This kind of rethinking can also extend to the entire workforce, creating more creative thinking across the enterprise, including those with no disabilities.
A better image in the public
By assuming social responsibility for socio-political issues such as equality or anti-discrimination, the company can present itself as an employer with social responsibility and social commitment. This allows the company to stand out from the competition and present its corporate philosophy to the public.
The successful integration of disabled people leads to a reputation and image effect. This reputational and image effect can be a decisive factor in the purchase decision process and thus a success-relevant value for companies. In addition to the positive effects on customers and suppliers, employees are also more motivated to work for a company that has a good reputation.
The company’s reputation contributes significantly to attracting employees to the company. Thus, the company also benefits from improved personnel recruitment. In times of skill shortages and ‘on talents’ this is an important factor in recruitment.